QUARTZY – VISUAL ILLUSIONS THAT COULD TRICK OUR TASTEBUDS AND PERSUADE US TO EAT HEALTHIER

VISUAL ILLUSIONS THAT COULD TRICK OUR TASTEBUDS AND PERSUADE US TO EAT HEALTHIER

HANNAH YI09 JAN 2019

A small team in London is using experimental psychology to cook up the next great meal. Oxford professor Charles Spence and chef Jozef Youssef are exploring the role all our senses play when we taste food, given the importance of our brains in how we perceive flavor.